
Wildcard
AEO/GEO for E-Commerce and Retail
Why it ranks #178
Wildcard, an AI content marketer from YC W25, ranks #178 of 999 AI agents and #4 of 18 in Content marketer, with a score of 3.9 of 10. Data as of .
The score adds four parts, each 0 to 10, by weight. Every point comes from public evidence. How scoring works ·
- Proof 4 × 30% 1.2
- Scale 0 × 30% 0.0
- Momentum 7 × 25% 1.8
- Autonomy 6 × 15% 0.9
- = 3.9
- 4
Proof
Do customers use it? 30% of the score
Claims a customer result and a customer count.
- +2A customer result
“On average brands see a 5X increase in AI search revenue after 30 days.”
Launch YC post · 20 Jul 2026 - +2
Not found: revenue or growth (+4), named customers (+3), work done at scale (+2)
- +2
- 0
Scale
Is there a real company behind it? 30% of the score
Team size and funding not listed.
Not found: funding round in its news (+3)
- 7
Momentum
Is it shipping and growing now? 25% of the score
Shows a recent launch, hiring and a new claim.
- +3Launched in the last 6 monthsWildcard: AEO, GEO, and AI Search for Ecommerce BrandsLaunch YC post · 20 Jul 2026
- +2
- +2
Not found: funding news in the last year (+2), a batch in the last year (it is YC Winter 2025) (+1)
- +3
- 6
Autonomy
How much of the job does it do on its own? 15% of the score
Supervised agent: takes actions in other systems; a person approves key steps.
- +6Level 2 of 4: Supervised agentTakes actions in other systems; a person approves key steps.
What the model read
- Acts in other systems: 84% likely
- Finishes whole tasks: 22% likely
- Calls itself an agent: 98% likely
Level 2: Takes actions in other systems; a person approves key steps.
- +6
About Wildcard
Wildcard is the full-stack AEO & GEO platform for ecommerce and retail brands. We audit and action on how you show up across across AI search and AI shopping platforms like ChatGPT, Google AI Overviews, Gemini, Amazon Rufus/Alexa, and Walmart Sparky. We build the roadmap to close the gaps, and create the content that gets you recommended.
Most tools stop at a visibility score. We do the work, and are built for ecommerce brands and retailers, not SaaS. Brands using Wildcard now show up first in AI answers where they used to be invisible.
Read more
Wildcard is building the command center for agentic commerce, everything brands need to serve a new type of shopper: AI agents; including support for emerging standards like the Agentic Commerce Protocol (ACP) and Universal Commerce Protocol (UCP).
Founders
- Kaushik MahorkerFounder/CEO
Launches and news
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